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After a short recovery the world economy is back in deep crisis. The sudden uncertainty to the future of the Euro is in question. The American Dollar may lose its world currency status and yet again tests businesses on their resilience, even though the gravity of the situation is still clouded by high orders and running investments.
Business leaders are challenged to predict the impact on their competitive environment. Will large projects on the way still deliver the promised benefit? What measures will be required to retain profitability and competitiveness in and after the world currency crisis? Florian Dirscherl, CEO |